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Breaking it Down: Understanding Medical Care for Russian Speaking Patients

Industry News

Breaking it Down: Understanding Medical Care for Russian Speaking Patients

A Russian speaking patient is different from all other patients in the world. This Patient remembers the Highest Standard Soviet Medicine (where the healthiest patients lived); at the same time the patient is dissatisfied with the present service quality and has lost trust in medical personnel.


This patient is extremely demanding, looking for the best value offer, for the most comfortable and convenient conditions, and has many good opportunities for choice, making the Russian speaking medical tourism market among the most competitive markets in the world to penetrate.

Tue, Jul 30, 2013 10:00 AM – 11:00 AM EDT – VIEW MORE TIME ZONES

Register For Webcast:
https://www4.gotomeeting.com/register/579314455


This webcast will help attendees better understand the different consumer markets that are in the Russian / CIS countries. Based on firsthand experience, Dr. Paata Ratiani, expert in providing services to the Russian speaking patient, will examine the Russian speaking consumer markets and and exactly what it takes to penetrate this challenging marketplace. Topics to be covered during the webcast:

  • Challenging conditions ripe for medical tourism development
  • Russian patient characteristics and trends
  • SWOT analysis of the Russian market for your business
  • Marketing campaigns that work
  • Continuum of care and managing expectations of Russian speaking patients

Presented By:

Dr. Paata Ratiani
Founder and CEO of MedTourGeorgia
Official MTA Representative in Georgia

Tue, Jul 30, 2013 10:00 AM – 11:00 AM EDT - VIEW MORE TIME ZONES

Register For Webcast: https://www4.gotomeeting.com/register/579314455

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