Recent Posts

Destination Spotlight

Medical Tourism Opportunities in Chinese Healthcare Market

China's annual healthcare expenditure is projected to grow at an average rate of 11.8 percent a year from 2014-2018. The Chinese healthcare market is fueled by the proliferation of lifestyle diseases, changing population demographics, increased healthcare spending.

Destination Spotlight

Medical Tourism: Easy Steps to Penetrate Nigeria Patient Markets

The scarce healthcare resources are spent on controlling non-communicable diseases and decreasing the maternity mortality rate.‍ In Nigeria, medical tourism to India for healthcare generated more than $260 million in spending in 2012.

Destination Spotlight

Medical Tourism in Thailand: When Treatment Costs and Starbucks Clash

Thailand's medical tourism policy, the same strategy that attracted the patient in the first place and countless other wealthy foreigners. Some economists mentioned that Thailand's healthcare system has become a slum for the poor.

Marketing & Business Development

Medical Tourism Websites: Lead Generation

Everyone talks about lead generation, but you have to offer consumers something that makes them want to share contact information. The promise of pricing was the “carrot” to incentivize them to leave their contact details.‍

Destination Spotlight

Germany has Designs on Arab Medical Tourism Patients

Wealthy Arabs traditionally take advantage of well-connected flights to Germany to avoid the blistering summer heat at home. They go for medical treatments like oncology, neurosurgery, cardiology, preventive care as well.

Destination Spotlight

Medical Tourism: U.S. Hospitals Forge Foreign Relations with Middle East

Healthcare providers in Los Angeles and those in other cities of the U.S. have had their doors open to medical tourism patients. Patients from the Middle East can be expected to spend more than other foreign nationals and cater to all shapes and sizes.

Accreditation & Certification

Medical Tourism: Travel Agents Rerouting Business Plans

Around 28 million travelers visited Jordan in 2014, 250,000 of whom were medical tourism patients seeking treatment. Each patient traveled with two companions, boosting the total count of medical tourists to half-million and more than JD1 billion in revenue.

Economics & Investments

Perception of a Destination: Medical Tourism Index

Stakeholders have demonstrated an interest and investment in the development and promotion of sustainable medical tourism destinations. MTI measures the performance of 30 countries in four dimensions — country, tourism, medical costs, and facilities and services.

Complementary & Alternative Medicine

Spa Tourism: Trends and Prospects

Thermal spas, many of which have received international acclaim for their therapeutic properties, a part of the Greek economy. The contemporary tourism product in Greece has met heated international competition and has prompted calls for ongoing renewal.

Editorial

Impingement: Is Surgery Really Necessary?

Impingement is the pain associated with reaching, sleeping and other nagging activities found prominently in the age 30 and above.‍ Once the cuff is irritated, impingement is difficult to remedy without treatment, working through the pain makes matters worse.‍

Editorial

Gaps in Medical Tourism: Missing the Mark with Buyers of Healthcare

As a third-party administrator, I first introduced medical tourism to fully insured and self-funded plans almost a decade ago. Despite gaining foreign patients, few hospital administrators, employers, insurance companies failed to interpret these advantages.

Industry News

In Market for Medical Tourism? Chinese Seek Healthcare Overseas

Medical tourism has become an option for Chinese patients, who want the best care available and who can afford to pay for top doctors. Other Chinese patients travel overseas for advanced pharmaceuticals that bureaucratic delayed their sale at home in China.

Industry News

Don't Stop Believing: Medical Tourism, Caribbean Retirement, Medicare

When Americans dream of a day when they can retire to a Carribean island, they often reminded of the potential harsh realities. It is inevitable that in the next decade, the U.S. will have to amend Medicare regulations.

Industry News

Middle East: Medical Tourism Stakeholders Step Up to Challenge

Medical tourism patients from Europe and other Arab countries have traditionally sought treatment in the Middle East. Population growth, diverse lifestyle-related illnesses and the demand for healthcare services fueled the medical tourism in the Gulf region.

Industry News

Arab Health and Wellness: Medical Tourism, Insurance and Genetic Testing

Population growth coupled with lifestyle changes will put increasing pressure on Arab states to deliver healthcare services. There are challenges to an overstretched infrastructure, but demand can mean opportunities as well and that's healthy for all.

Industry News

Medical Tourism Takes Off: Lufthansa Redefines Non-Stop Care

Lufthansa - a sponsor of the 8th World Medical Tourism & Global Healthcare Congress knows better than most airlines. The physicians, facilitators, and travel and hospitality interests rely on Lufthansa for transporting patients and their companions to destinations.

Editorial

Lifestyle Medicine: Opportunities for Wellness Tourism Industry

AHA and ADA recommended that disease treatment should begin with lifestyle changes such as diet and exercise before medications. The WHO predicts that by 2020, two-thirds of disease will stem from lifestyle choices.

Destination Spotlight

Wait-Times in Canada: Outbound Medical Tourism Opportunities

Approximately 42,000 Canadians traveled abroad last year for medical purposes like saving money on dental or uncovered procedures. The Canadian healthcare system is publicly-funded, but private entities provide most of the services.

Patient Experience & Hospitality

Commercial Mistakes when Marketing to International Patients

Service is the top challenge for clinics and hospitals worldwide with international patients, who, by far, have higher expectations. Some hospitals and clinics have found greater success by understanding their international patients ’ needs and helping them.

Destination Spotlight

Japan: Promising Point of Excellence for Medical Tourism

Japan capitalize on national technologies, methodologies, products, people to emerge as a point of excellence for medical tourism.‍ The government has defined medical tourism as a key driver of economic growth and has promoted inbound and outbound opportunities.